Glossary of 31 Digital Marketing Terms (2021)

We’ve all been there; you have a meeting with the marketing guys and they’re throwing out acronyms left and right. “We’ve seen a huge spike in CPC over the last quarter and ROAS is way down in our bottom of funnel campaigns”. What the heck does that mean?

Never fear! We have you covered with 31 online marketing terms that will keep you in the know.